Thursday, March 10, 2005

What’s in a title? Greater SE recognition that’s what!

How effectively do you use your page title tags?

If you don’t spend some time creating a title that incorporates at least your main key words that we have already talked about ‘working in to your page URL’ then you are missing a simple trick for increasing the recognition of your pages by the Search Engine (SE) robo-arachnids!

When your page is being crawled by SE spiders, it is not only important that the page URL identifies the site-theme-related-‘highly demanded/low supply key word’ BUT also that the ‘title’ features this keyword/key phrase too!

The title (sorry if this is obvious…is the ‘summary statement’ of the page that appears in the blue strip at the VERY top of any page that loads…Just take a look and see how many pages have rubbish or nothing of any use in the title bar.

If you get yours sorted out, and feature your keyword.phrase incorporated in your title, not only is it better for your site viewers…it also pleases the ‘spiders’ and you collect MORE SE brownie points…leading to that vital ‘leg up’ in search page positions.

In our example site, try this page:

http://www.visiting-the-dominican-republic.com/dominican-republic-rent-a-car.html

is the link...so the ‘key phrase’ must be…you got it… ‘Dominican Republic rent a car’…so when you load the page…the title is:-

“While you are in the Dominican Republic rent a car easily and reliably HERE!”

(at the top in the ‘blue bar’) The title also appears in the menu of sites that you may have on your navigation bar at the bottom of a typical Windows page when you have more than one IE Browser open.

Take a look at your site today…and if your titles don’t score ‘brownie points’…make a few tweaks now…AND if you are still looking for a way to build a great website take a look here and see what many of others have to say about Ken Evoy’s SiteSell, the not only the best ‘all in website creation, development, management, optimisation package’ around...its the ONLY one of its kind…and still an UNBELIEVABLY economical deal:

How to build a website and gain YOUR FREEDOM!

It cost nothing to look...why not find out how to optimize your...LIFE ;-) TODAY!!

Stop searching for the SECRET...you just FOUND IT!

AS 10/3/5


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